If you work on marketing campaigns you probably source your creative from either Getty Images or Corbis. I recently attended a small event where Corbis’ CEO Gary Shenk was speaking about the media industry. Traditional suppliers of creative are facing a new threat in the form of cheaper online exchanges such as Veer, iStockPhoto.com and [...]
Entries Tagged as 'Marketing Technology'
Innovations in sourcing digital creative
November 4th, 2007 · No Comments
Tags: Marketing Technology
Google to launch OpenSocial, builds platform for social marketing
October 31st, 2007 · No Comments
So far Google’s foray into social networking has ben largely limited to Orkut, a Brazilian social network. Details are emerging of Google’s grander ambitions - if you read Forrester’s report, you’d know that social marketing is the next big thing. Read about OpenSocial here.
Tags: Marketing Technology
Crossing the river
October 30th, 2007 · No Comments
Quebec’s Gatineau is right across Ottawa, Ontario, on the northern bank of Ottawa River. Incidentally it is also the codename of Microsoft’s web analytics competitor to Google’s Analytics. Don’t know if that was a consideration when choosing the name, but here’s an interesting post from Ian Thomas about Gatineau beta launch.
The sign-up link is here.
Tags: Marketing Technology
New Live Meeting Professional Edition targets marketers and sales pros
October 23rd, 2007 · No Comments
Last week Bill Gates launched a new generation of Microsoft’s unified communications software and services. As a former product manager for Live Meeting I am proud to join the crowds in celebrating this major release (the little torchlight in front of Gates is called RoundTable – it’s a novel 360-degree video camera used together with [...]
Tags: Marketing Technology