netactr

Can someone tell me what is going on at delicious? Monthly unique visitors in US have declined to around 1M according to comScore. For social bookmarking apps unique visitors are simultaneously a proxy for the active user base.

Worldwide trend is the same - after 6M uniques in September only 2.5M in February.
Compete.com confirms the US trend, albeit they […]

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Jason Calacanis, the beleaguered founder of Mahalo, gave the best keynote at the SES New York. Mahalo is a start-up search engine which tries to reinvent what Yahoo pioneered in the 90’s – a directory for internet maintained by humans. Mahalo pays $15+ to anyone who is willing to build a wiki-like page with links […]

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Mohan Sawhney, Kellogg marketing professor, keynoted the Microsoft Marketing Symposium in Seattle. Mohan’s submission was that marketing has remained marketing even if new digital and interactive technologies expanded our toolbox. He referred to the 1998 buzzword of the year – e-commerce – and compared it to today’s trends of paid search, social marketing etc.
Mohan’s making […]

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Mich Mathews, Microsoft marketing SVP, spoke at the Microsoft Marketing Symposium to a crowd of some thousands. One of her comments was a bit personal (keep reading). She spoke of the traditional marketing funnel of awareness going to trial going to repeat purchases and how there used to be a long lag between the time […]

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Nicholas Carr gave the opening keynote at the Search Engine Strategies conference in New York. I have my disagreements with Mr. Carr. For starters, he has a Wall Street approach to technology, any technology. His favorite comparison is that of computing power and electrical power. Carr likes to use such terms as “raw computing power”, […]

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Tim Berners-Lee, the World Wide Web inventor, threw his weight behind the semantic web and “mega-mash-ups”. “In the semantic web, it’s like every piece of data is given a longitude and latitude on a map, and anyone can ‘mash’ them together and use them for different things”, Bernes-Lee said in an interview with Times Online. […]

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